Beer Brewing is one of Britains most established crafts, and is massively on the rise in 2017 - with over 1,700 breweries now in the UK! Great brewers have helped soldiers win wars, have created entire working communities and have inspired generations to keep developing new combinations and flavours.
Instagram is home to stunning photography and social networking through a photographic medium. To-date over 40 billion photos & videos have been shared on Instagram! 
What is a landing page? Any page on a website is technically a landing page in the literal sense, as it's a page visitors 'land' on when arriving at your venue or hotels website. However, more commonly the phrase 'landing page' correlates with standalone web pages used for online marketing and advertising.
It's 7am Monday morning. You wake up, grab a coffee and read an email from your senior events planner telling you how Saturday's event at your venue was an incredible success.
It's not hard in 2017 to find information online about the hospitality industry. In fact, with content blogging sites such as WordPress quoting 84.3 million new content posts each month , we're now entering an age of information overload!
Marketing automation platforms are designed to manage and automate repetitive tasks for marketing professionals and organisations. As a hospitality business owner or marketing employee, we know that correctly structured marketing plans require forethought and a long term strategy. Much of this can be planned, scheduled and actioned using a marketing automation software tool.
Blogging is Brilliant!
It's not easy, and certainly takes a great deal of time management, careful planning and content organisation to get right. However, when successfully crafted, blogs can inspire customer engagement and loyalty, they can provide insights into your hotel or venue for prospective guests, and are fantastic for inbound marketing.
Venue websites must be beautifully designed and engaging to entice visitors into choosing their location over the various alternatives available. It's not simply enough to have an online presence in 2017, venues must also think about a website's goals and functionality. Keep in mind your website may be the first interaction a new customer has with your business, so it will speak volumes about your brand and quality expectations.
Unique and unusual British hotels spark our imagination - offering fabulous luxury in locations that are simply astounding! However these hotels also need to fill rooms, grab attention and gain repeat custom, so are now turning to digital marketing & social media to increase sales.
We are often asked about the various email software platforms available today and with so many options out there, how should you decide which is best for your hotel or venue? In this blog I'm going to give an overview of LeadDigital's Top 5 recommended services for Email Marketing.